Tour attracts 123,601 fans across nine games, setting new milestones for professional women’s hockey.
New York and Toronto (April 11, 2025) The Professional Women’s Hockey League (PWHL) reflects on the numbers that formed the first-ever PWHL Takeover Tour™, a breakthrough set of nine neutral-site regular-season games from January to March 2025. The Tour attracted record crowds, generated new fan interaction, and broadened the PWHL’s reach beyond its home markets. A complete list of dates, cities, and attendance figures for the PWHL Takeover Tour is provided below.
The crowds
123,601 spectators attended the nine Takeover Tour stops. Two attendance records were set for professional women’s hockey in the United States: 14,018 fans in Denver, which were later broken by 14,288 in Detroit. Five of the nine games have among the top ten single-game attendance figures in PWHL history, including the sold-out crowd of 19,038 in Vancouver, which is fourth all-time. Approximately 78% of guests were visiting the host location for the first time. An estimated 80% of Takeover Tour attendees played their first PWHL game. Fans from all 50 U.S. states and all 13 Canadian provinces and territories attended various games on the Tour
The Hockey
The standings were updated with 27 points after nine games, which included six regulation wins, two shootout victories, and one overtime decision. 30 different PWHL players scored 41 goals, and five of the nine games were decided by a single goal. 1,800 Takeover Tour pucks were made for warmups and game play. Players fuelled up with 648 Uncrustables (a player favourite), 864 applesauce pouches (a go-to for players between periods), 1,080 packs of gummy snacks, and 1,296 bottles of Gatorade (the most popular flavour was Cool Blue).
The Community
945 girls’ hockey players attended seminars and meet-and-greets with PWHL players at all nine venues. Over 1,400 fans got autographs from PWHL players at post-game signings, youth clinics, open practices, and community events. Fans purchased more than 16,000 pieces of PWHL clothing on-site, including jerseys, sweatshirts, crews, tees, caps, and pucks. Social media engagement skyrocketed, resulting in a 30% increase in league-wide followers during the Tour window.
“We were proud to deliver a first-of-its-kind initiative with the PWHL Takeover Tour,” said Amy Scheer, PWHL Executive Vice President of Business Operations. “Across the nine stops, we connected with new fans, grew the game, and gave audiences the opportunity to experience the unparalleled excitement of a PWHL game live. This Tour created core memories for our fans and players and its success is a true testament to the passion and support we’re seeing across North America.”
“The PWHL Takeover Tour has been one of the most rewarding initiatives since our inception—for our fans, our athletes, and our staff,” said Jayna Hefford, PWHL Vice President of Hockey Organisational Affairs. “There will come a time when the league is filled with players who were first inspired as young fans during the Takeover Tour, realising that professional women’s hockey is an achievable goal.”
PWHL Takeover Tour™ Dates, Locations, Results & Attendance
January 5 in Seattle, Climate Pledge Arena: Boston Fleet 3, Montréal Victoire 2 (SO) (12,608)
January 8 in Vancouver, Rogers Arena: Montréal Victoire 4, Toronto Sceptres 2 (19,038)
January 12 in Denver, Ball Arena: Minnesota Frost 4, Montréal Victoire 2 (14,018)
January 19 in Quebec City, Videotron Centre: Montréal Victoire 2, Ottawa Charge 1 (18,259)
February 16 in Edmonton, Rogers Place: Toronto Sceptres 3, Ottawa Charge 2 (OT) (17,518)
February 23 in Buffalo, KeyBank Center: Boston Fleet 3, New York Sirens 2 (SO) (8,512)
March 7 in Raleigh, Lenovo Center: Minnesota Frost 5, Ottawa Charge 0 (10,782)
March 16 in Detroit, Little Caesars Arena: New York Sirens 4, Minnesota Frost 1 (14,288)
March 29 in St. Louis, Enterprise Center: Ottawa Charge 2, Boston Fleet
1 (8,578)
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